“Exercise Delusions & Diet Confusions”
Drawing upon our slightly geeky passion for health and fitness research (Graeme Marsh and Dave Thomas), our unparallelled sporting excellence (Sarah Lindsay, Evelyn Stevenson, Fiona Pocock & Richard Thompson) and our experience of years working in the corporate environment (Helen Thomas) The Foundry has become renowned for the health and fitness presentations we give to businesses across London.
Our clients this year have included Whistles, Weil Gotshal Manges, RBS, UBS and Innocent Drinks for the seminars “Building the Executive Athlete” and “Exercise Delusions & Diet Confusions”
Today Fitness Industry ‘Statesman’ Graeme Marsh returned to the Liverpool Street offices of UBS, taking England Rugby player Fiona Pocock with him to help dispel the many confusions and delusions about diet and exercise.
The event was attended by over 90 executives and the feedback so far has been excellent:
Hi Graeme,
I was present at the UBS talk today and just wanted to say thank you very much for the excellent talk. It was really refreshing to hear someone debunking the corporate and media spin that this country suffers from to such a large extent.
A common theme at all these talks is bewilderment, as evidenced today by the huge number of questions directed at Graeme. The public at large are being bombarded with ever increasing volumes of nutrition and fitness dogma, often from those who lack the understanding (or what Ben Goldacre would call ‘intellectual horsepower’) to interpret evidence correctly. Even more worrying are those who knowingly ignore, twist, cherry pick, or simply falsify ‘evidence’ in an attempt to sell a catchy concept, product, course, or pill to the end user.
If you are interested in The Foundry coming to your company to cut through the confusion please email Graeme directly at Graeme@foundryfit.com








